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![K-Pop and K-Beauty: How Connected are They, Really? - The Daebak Company](http://daebak.co/cdn/shop/articles/k-pop-and-k-beauty-how-connected-are-they-really-daebak_{width}x.jpg?v=1659634815)
https://www.youtube.com/watch?v=p7kQx4JJfEk Michelle Phan in 2012 K-pop is all about visual interest - even long term fans continue to be amazed by the intricate choreography, impressive set designs, and OF COURSE the incredible makeup and fashion. If you Google search "Korean...
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![The Hallyu Wave: What Is It Exactly? - The Daebak Company](http://daebak.co/cdn/shop/articles/the-hallyu-wave-what-is-it-exactly-daebak-896659_{width}x.jpg?v=1663736470)
When talking about Korean culture in media, the most commonly used word to describe this cultural expansion is the “Korean Wave,” also called the Hallyu Wave!
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